- Production servicesLookbooks, collection photography, editorial shoots and film, made for your brand’s own channels.
- Paid promotionAdvertising, fashion week packages and featured listings, always labeled as paid.
- Editorial is independentIconic Style and Iconic Runway coverage is chosen by our editors and is never for sale.
Production services
Quoted to your collection and schedule: we confirm the team, deliverables, dates and price before you pay. Requests are free, with no obligation.
Lookbooks
Custom service
Designer Lookbook Shoot
A lookbook shoot for your collection in New York with an Iconic Original Media photographer, with models cast from the Iconic Runway network on request.
Price on request
Request a quoteCustom service
Lookbook Design and Layout
Your collection images laid out as a polished digital lookbook (PDF), ready for buyers, press and your website.
Price on request
Request a quoteCustom service
Printed Lookbook
Your lookbook printed as a hardcover book and shipped, using the photo book sizes Iconic Original Media already prints.
Price on request
Request a quoteCollection photography
Custom service
On-Model Collection Photography
On-model images of your collection for e-commerce, line sheets and social, shot in New York.
Price on request
Request a quoteCustom service
Still-Life and E-commerce Photography
Clean product images of your pieces: flat lay, still life or ghost mannequin, on white or styled backgrounds.
Price on request
Request a quoteCustom service
Runway and Presentation Photography
Photography of your show or presentation, backstage and front of house, for your own press and social use.
Price on request
Request a quoteEditorial production
Custom service
Editorial Production Package
A full editorial shoot produced for your brand: concept, styling, casting, hair and makeup coordination and photography.
Price on request
Request a quoteCustom service
Fashion Film and Behind-the-Scenes Video
A short fashion film or behind-the-scenes video of your collection, shot and edited in-house and delivered in 1080p.
Price on request
Request a quotePaid promotion
Commercial placements on Iconic Original Media, labeled as paid or sponsored wherever they appear. Standard ad formats and rates are also on the Advertise page.
Digital advertising
Sponsored · paid advertising
Iconic Runway Display Campaign
Display ads for your brand across Iconic Runway and Iconic Style, labeled as advertising.
Price on request
Request a quoteSponsored · paid advertising
Sponsored Designer Story
A story about your brand on Iconic Original Media, clearly labeled Sponsored.
Price on request
Request a quoteSponsored · paid advertising
Newsletter Sponsorship
A sponsored placement for your brand in the Iconic Original Media newsletter, labeled as sponsored.
Price on request
Request a quoteSponsored · paid advertising
Social Media Campaign
Paid posts, stories or reels about your brand on Iconic Original Media's social channels, disclosed as paid partnerships.
Price on request
Request a quoteFashion week packages
Paid placement
Fashion Week Promotion Package
Labeled promotional placements around your show: a featured Fashion Calendar listing, sponsored social posts, a newsletter placement and display ads during fashion week.
Price on request
Request a quoteCustom service
Fashion Week Show Content Package
Photo and video of your show, backstage and front row, produced for your brand's own channels during fashion week.
Price on request
Request a quoteFeatured listings
Paid placement
Featured Designer Listing (Paid Placement)
A paid, clearly labeled Featured Designer placement on Iconic Runway, separate from editorial Designer Profiles.
Price on request
Request a quotePaid placement
Featured Fashion Calendar Event (Paid Placement)
Your show, presentation or trunk show highlighted in the Iconic Runway Fashion Calendar, labeled as a paid placement.
Price on request
Request a quoteEditorial opportunities
Always free to apply. Our editors choose which designers and collections are featured; buying a service or placement does not influence that choice.
Editorial · Free
Designer Profile consideration
Tell us about your label to be considered for an Iconic Runway Designer Profile.
Free
ApplyEditorial · Free
Collection review for coverage
Submit a collection for consideration in Iconic Style editorials and Iconic Runway coverage.
Free
ApplyEditorial · Free
Fashion Calendar submission
Send your show, presentation or trunk show for the Iconic Runway Fashion Calendar.
Free
Apply