Partner with Iconic Runway
Put your brand in front of the people who shape fashion week
Iconic Runway is the fashion hub of Iconic Style, the style publication of Iconic Original Media: runway and bridal coverage, Designer Profiles, marketplaces for models and designers, and the Iconic Runway Fashion Calendar of New York and international fashion events. It reaches designers, models, stylists, PR, buyers and fashion-minded readers in New York and across the US, Mexico, Latin America and Europe, in English and Spanish.
Explore opportunities
Featured events, spotlights, display, stories, covers, newsletter, social and NYFW season partnerships.
See placementsRequest a custom proposal
Tell us your dates and goals. We reply with a quote, usually within two business days.
Request a proposalSubmit an event – free
Listing a real, verifiable fashion event on the calendar is always free. Only promotion is paid.
Submit an eventPlacements
Every placement is quoted to your dates and always labelled
| Placement | Where it appears | What you provide | Label | |
|---|---|---|---|---|
| Featured Calendar Event | Top of the Fashion Calendar, above the filters, for your date range (up to three at once). | Event details and the official ticket or RSVP link | Featured · Paid placement | Request a quote |
| Sponsored Event Spotlight | Full-width band at the top of the calendar with image and a “Presented by” line, one at a time. | Landscape image, sponsor name, event details | Sponsored | Request a quote |
| Calendar Display Advertising | One display slot on the Fashion Calendar, booked by the week. | 1600 × 400 px creative, alt text, click-through URL | Advertisement | Request a quote |
| Sponsored Designer Story | An Iconic Runway story about your collection or show, written to our editorial standards. | Brief, imagery, access to the designer | Sponsored | Request a quote |
| Digital Cover Campaign | A digital cover feature built around your campaign. | Campaign imagery and talent | Sponsored | Request a quote |
| Newsletter Sponsorship | A sponsor message in the Iconic Runway newsletter. | Message, image and link | Sponsored | Request a quote |
| Social Media Campaign | Posts and stories across IOM’s Instagram accounts. | Assets and campaign goals | Paid partnership | Request a quote |
| NYFW Season Partnership | Spotlight during NYFW, a “Runway Week Ahead” newsletter mention and social mentions for the season. | Brand assets and message | Sponsored | Request a quote |
Events also get an event page with search markup, an “Add to calendar” download and links to your official tickets or RSVP.
How it works
- Request a quote from a placement, or email workwithus@iconicoriginalmedia.com.
- We reply with a quote for your dates, usually within two business days.
- You receive a secure payment link. Payment is due before the placement goes live.
- Your placement goes live on the agreed start date and comes down automatically on the end date.
- After the run you receive a report: event-page views, ticket and RSVP clicks, and calendar downloads.
Editorial independence
- Paid placements are always labelled “Paid placement”, “Sponsored” or “Advertisement”.
- Editorial coverage, Editor’s picks and Designer Profile selection are chosen independently by our editors. Payment never guarantees coverage, selection or publication.
- Events must be real, verifiable and link to the organizer’s official tickets or RSVP. We may decline any placement.
- A placement shows only after payment. If an order is refunded or cancelled, the placement comes down.
Custom proposal
Request a proposal
Share your brand, dates and goals. Choose “Not sure yet” if you would like us to recommend a mix, or for a Sponsored Event Spotlight, Digital Cover Campaign or NYFW Season Partnership.
Advertising and sponsorships: workwithus@iconicoriginalmedia.com · Partnerships: partnerships@iconicoriginalmedia.com
